Doja Cat Gets Into The NFT Game


Planet Doja tokens will house 26,000 limited-edition collectibles, and a variety of VIP concert packages


Doja Cat lives in a world filled with flowers, diamonds, and crypto. At least that’s what can be found on the website hosting Planet Doja, which is what the pop star named her just-announced collection of NFTs.

Only a few months removed from the release of her refreshingly weird third album, Doja Cat has revealed the first of three “Planet Doja” drops, which will go live at noon ET on Wednesday via OneOf — the music-centric marketplace for eco-friendly NFTs that Quincy Jones helped launch back in May.

“I don’t know that much about NFTs,” Doja Cat said in a statement. “But what I do know is that they can be bad for the environment and cost a fortune. Mine won’t.”

The first drop, which houses approximately 26,000 limited-edition collectibles, is separated into two types: The gold-tier flower tokens and platinum-tier elemental tokens, both of which will be set at fixed prices that range from five dollars to $100. Every gold-tier NFT comes with a chance to win tickets to an upcoming Doja Cat concert, while platinum-tier NFTs come with a chance to win VIP “golden tickets” — with merch, premium seats, and other perks.